With the advent of social media, customers are increasingly involved in shaping the stories of their favorite brands. Giving your clients opportunities to advertise for you on social media not only increases their love of your products but also provides valuable information to potential patrons.
This strategy, called experiential marketing, relies heavily on digital media and social shares. It’s all about giving your customers a unique experience they’ll want to share with others, dramatically expanding your potential customer base. This involves more than the usual Facebook posts. A lot of companies like to give their buyers something genuinely memorable: a chance to pose at a branded photo booth.
Take Advantage of Integrated Branding
Customers will love jumping in the photo booth with their friends and colleagues and sharing the resulting images with their social media networks. People like to post experiences that are fun, so when you rent a photo booth, consider getting some fun props to go with your theme. With a photo booth, you’re essentially creating an experience for your customers, and enticing others to come to try out your products and join in on the fun.
Get ahead of the curb by renting a kiosk that provides options for your logo right on the photo, so everyone who sees the images on Snapchat and Instagram will instantly become curious about your brand. Some photo booths even allow customers to order products with these branded images, helping your brand stand out.
Make an Impact with a Customizable Booth
Some companies even offer photo booths that provide a complete customer experience. This includes promotional screensaver images and skins that can wrap around the photo booth for a thematic appearance. We can even work with you to create a booth tied directly to your business.
You can create a hashtag all your own, which is another method of branding your company to look even more high-class. Also, high-tech photo booths offer your attendees the option of having pictures sent to their emails and phones, giving you a whole new way to collect their information for future sales.
Create Memorable Moments
Give your customers a card with a dedicated site where they’ll later be able to access, print, and share their photo booth images. This site is customizable and designed to look like your company’s website, creating further marketing synergy. That means you’ll be on your client’s minds long after the event is over.
Photo booths aren’t just significant for potential customers. Your employees will love the opportunity to get silly and have fun with each other. Think of it as a team-building exercise for your team. Plus, they’ll also post up photos where they’re smiling and enjoying themselves at work. After all, happy employees are the ultimate sign of success with studies showing that happy workers are 14% more productive.
Providing these types of experiences to your customers makes your brand memorable and allows you to carve out a more specific market niche. If you’re interested in seeing options for a photo booth particular to your business, give us a call today!
Contact a Professional Photo Booth Service
When considering photo booth choices for your event, it is essential to make sure they are able to tick all the boxes on important questions to ask your photo booth vendor. A Cut Above Photo Booth Rentals has been creating experiences unlike any other for party-goers for years, and with a variety of state-of-the-art options, there is no shortage of entertainment. Contact us today to learn more about how to create memorable moments that your guests will never forget.