Despite predictions that home video and DVD players would wipe out old-fashioned movie theaters, heading over to your local cinema is still a wildly popular pastime — and for good reason. The pleasure of catching the latest blockbuster film at your local cinema never goes out of style.
It’s an experience people enjoy doing together. So, it’s no surprise that some movie theaters are now investing in something else: a photo booth in the lobby. While watching a movie with your friends and the rest of the crowd can be great fun, taking selfies together while you’re there is another form of socializing that people love.
Why Do People Still Watch Movies in Movie Theaters?
With their massive screens, movie theaters have the ability to pull you right into the sound and color of what’s happening in a way you just can’t feel when you’re sitting on your couch at home. Yes, anybody can watch a movie on their smartphone today, but it’s much more of a feast for the eyes on a giant screen, and there’s something special about watching the film in a theater filled to capacity. If it’s a great movie, there’s a real electric charge in that theater; if the movie is a total dud, you can all commiserate together.
Several movie theaters also sell far more than just candy and popcorn, so they’ve taken the concept of dinner and a movie to new heights. That’s why friends like to gather at their local movie theater early to enjoy a wine or beer with their friends before they head to their seats. The lobby has become as much of a place to socialize as inside the theater itself.
That’s one reason why some movie theaters have decided to add even more fun to the cinema experience by providing a photo booth for people to enjoy. Movie theaters are not just about watching a film but also having a great time with friends, which is the perfect recipe for photo booth success. Increasingly, movie theater owners recognize the benefits of photo booths.
How Can Photo Booths Help Movie Theaters Drive Revenue?
In the age of social media, being in the right place is a key to attracting followers. Let’s say you and your friends are huge Star Wars fans. As soon as the latest chapter hits the big screen, you and your friends want to be in line when the first tickets are sold — but how about those all-important selfies in front of the theater, or maybe by the film’s poster, so the entire world can see you were there on opening night? Highly anticipated movies are a major cultural force today, and we love letting the rest of the world know we were there.
A photo booth at a movie theater is the ultimate customized experience for patrons because they love taking selfies while they’re there. At the same time, can you imagine anything better than all the free advertising your cinema is getting? Every selfie taken at your movie theater that goes out onto Instagram, Facebook, Twitter, Pinterest and other sites all work to the theater owners’ advantage.
Photo booths also offer your theater a much better alternative to smartphone selfies, because they’re literally hands-free selfies. Friends don’t have to squeeze in together for the photo when they’re posing, and on their big night of fun together, they can take much higher quality selfies of the entire group.
That’s one of the key reasons why movie theaters and photo booths are a perfect marriage. Once customers see your booth and start using it, chances are they’re going to come back to your theater.
Social photo opportunities have changed the experience of friends and colleagues going to major events together, creating those memorable “Instagrammable” moments on social media. And since movie theaters continue to be major venues for people who enjoy doing things together, photo booths help turn that cinema experience into an even more memorable one.
Choose Cut Above Photo Booths for Your Movie Theater
If you operate a movie theater and you’re interested in learning more about what a photo booth can do for you, give us a call at A Cut Above Photo Booth Rentals. Our next-generation photo booths have become very popular at weddings, parties, and corporate events in and around Orlando. Choose our Magic Mirror Photo Booth that blends in with its surroundings. Then you can custom-brand it to stand out at your event. It’s the best option for fun among your patrons.
To learn more, give us a call at 800-295-0430 today or visit us online to find out everything you need to know about hosting a photo booth at your cinema!